Kuwait, 20 November 2013:  Gulf Bank organized and sponsored a number of activities and successful events during the month of October as part of the Breast Cancer Awareness Month.

During  October, Gulf Bank carried out a fully-fledged campaign entitled 'PINK…Because We Care', to educate the public and the Bank's staff about the seriousness of breast cancer and to spread awareness on the benefits of early detection. The Bank also organized a 'Pink Day' competition which encouraged staff in all 56 branches, and the Head Office to wear a pink item to work in support of the campaign with a gift awarded to the 'Best Dressed in Pink'.   Alongside this, all employees  changed their email signatures and email font color to 'Pink' to increase awareness.

To encourage customers and staff to seek testing, Gulf Bank offered special discounts at the Images Diagnostics Center, Dar Al Fouad Clinic and Dr. Nour Al Huda Karamani Clinic .  This discount applied to all  breast cancer related tests.

The Bank also sponsored the "Pink Cause" walkathon on October 25th which was organized by Fatma Clinic to support those who had lost relatives or close friends to breast cancer, as well as to celebrate with those who have survived the disease.  A number of Gulf Bank employees participated in the two kilometer walk, which began at the Scientific Center and continued along the waterfront. All profits were donated to charity.

Gulf Bank sponsored CAN Cancer Awareness Campaign by including postings of questions and answers and medical tips regarding breast cancer on the Bank's dedicated social media sites including :  Facebook www.e-gulfbank.com/facebook,

YouTube www.e-gulfbank.com/youtube and Twitter www.e-gulfbank.com/twitter.

Gulf Bank's Head Office staff supporting 'Pink Day'

Gulf Bank employees at the "PinkCause" walkathon