Kuwait, 23 March, 2008:  Gulf Bank is inviting its Red Programme members to find out what's new in "The Box" and discover more about an exciting new range of draws for 2008 comprising of trips to the UK for an adventure of their choice.

"Red is much more than just a way of banking," Ebtihaj Al Roumi, Group Segment Manager for Gulf Bank said. "It is an integral part of the daily way of life for thousands of young Kuwaitis."

"In 2008 we are offering Kuwait's university and college students the choice of over 700 adventure trips and prizes through the Red Programme.  To launch this exciting campaign, we have joined forces with Red Letter Days, UK to help provide a unique and memorable experience for a lucky Red Programme member. We are encouraging our young customers to visit special Gulf Bank locations around Kuwait where they can get the opportunity to check out what's in "The Box" and enter the prize draw to win a trip to the UK," she added.

In conjunction, David Stapley, Corporate Sales Manager of Red Letter Days, said, "Red Letter Days is delighted to be working in partnership with Gulf Bank in Kuwait on their Red Campaign. There is obviously a great visual link between our company and the campaign theme, but it is also a pleasure to be associated with such a high profile and respected Bank.  I am sure the co-operation between these two great brands will easily translate between both the UK and Kuwait with great effect".

Red customers are eligible to enter into the monthly draws once KD 100 is deposited into their Red accounts.  Customers receive one chance for every KD 100 deposited, in addition to enjoying a variety of Red card holder savings and discounts.

For new and existing customers, a minimum of KD 100 account balance allows them to be eligible for entry in the Red Programme draw.  The adventure trips can be found online at www.e-gulfbank.com/experience.  Customers can browse the adventures, choose one and get the chance to win the special experience of their dreams.

Red has no minimum balance fees. It offers customers aged 18 -24 years, a uniquely designed ATM card and a host of discounts at selected retailers and restaurants in Kuwait.

To open Red, just visit one of Gulf Bank's 42 branches, call the Bank's hotline on 805805. You can also log on to www.e-gulfbank.com, Gulf Bank's bilingual website, to find all the answers you need regarding Red or any of the Bank's distinguished products and services.